Seminar 4 Post

[Joel Jimenez]

I found 2 most interesting topics during this lecutre.  the first one are the anti-discriminatory laws of 1999 in South Korea as well as other progressive movements for women's rights in the last 30 years.  It is a direct result of the U.S. - Korean relations post Korean War.  Also a cause of more progressive laws on gender equality is due to high quality education throughout the entire country.

The second topic that I found really interesting was Korean Beauty and how beauty is seen in Korea.  Korea has become the plastic surgery capital in the world, also known as the new Silicon Valley.  Not only is it big in Korea, but here in the U.S. and globally.  International companies like Sephora and Planet Beauty now have sections on Korean beauty products.  Korean Pop and Korean Drama actors/actresses/influencers and athletes are also being used to market such beauty products.  Over $2 billion dollars in Korean beauty products was generated.